In light of the potential labour disruption with Canada Post, we are transitioning our shipping provider to Canpar until further notice. We are continuing to accept online orders and are committed to ensuring your parcels are delivered as soon as possible! We are unable to ship to PO Boxes, Range Road, TWP, or postal codes where CP is the final mile delivery provider. 

Canada Post Carbon Neutral Leaf Free Canadian Shipping over $59 (before tax)!  Learn More

Split your purchase into 4 payments with Klarna, online and in-store.

Canada Maple Leaf Proudly Canadian

Your cart is currently empty

Your Cart -

Checkout

VIRTUE Curl-Defining Whip

SKU: virtue-curl-defining-whip
Starting From $37.80 Regular Price $54.00
Compare
Select an option above to see in-store availability.
Style Consciously

Helping you make cleaner, greener, kinder choices.

Learn More about Style Consciously
Product Highlights
Clean Cruelty-Free Sustainable Vegan
  • Shake well. Turn can upside down and dispense a golf ball–size amount of product into palm. Distribute evenly through damp hair, scrunching from the bottom up. Twist individual curls for a more defined look. Air dry or diffuse dry on low speed.
  • SKU virtue-curl-defining-whip
    Ingredients Aqua (Water, Eau), Hydrofluorocarbon 152A, Cetearyl Alcohol, PVP, Heptyl Undecylenate, Keratin, Panthenol, Tocopherol, Centella Asiatica Leaf Extract, Butyrospermum Parkii (Shea) Butter, Linum Usitatissimum (Linseed) Seed Extract, Helianthus Annuus (Sunflower) Seed Oil, Hydrolyzed Adansonia Digitata Seed Oil, Salvia Hispanica Seed Extract, Glycerin, Behentrimonium Methosulfate, Caprylyl Glycol, Cetyl Alcohol, Cocamidopropyl Betaine, Parfum (Fragrance), Ethylhexylglycerin, Cetrimonium Chloride, Dipentaerythrityl Hexa C5-9 Acid Esters, Butylene Glycol, Xylitol, Caprylic Acid, Quaternium-95, Citric Acid, Propanediol, Phenoxyethanol, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Alpha-Isomethyl Ionone, Citral, Limonene, Linalool.
    Product Form Mousse
    Product Hold Light
    Special Ingredients Alpha Keratin 60ku®
    Product Concern TEXTURE
    Brand Collection STYLERS
  • VIRTUE Curl-Defining Whip is a hydrating cream that delivers touchable hold, fights frizz, and amplifies curl formation. It provides lightweight definition for bouncy curls and waves without the crunchy, sticky after-feel. Alpha Keratin 60ku not only repaves damaged cuticles and refills microscopic cracks in hair, it also protects against humidity, heat, and environmental damage.