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SKU: joico-defy-damage-protective-shampoo

JOICO Defy Damage Protective Shampoo

Starting From $22.94 Regular Price $26.99
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Product Highlights
  • Massage into a lather on wet hair. Rinse thoroughly.
  • SKU joico-defy-damage-protective-shampoo
    Ingredients Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Sodium Lauroamphoacetate, Lauryl Glucoside, Disodium Laureth Sulfosuccinate, Betaine, Phenoxyethanol, Sodium Lauryl Sulfoacetate, Dimethicone Propyl PG-Betaine, Arginine, Avena Sativa (Oat) Peptide, Phosphatidylcholine, Moringa Oleifera Seed Oil, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Arginine HCl, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Isostearamide MIPA, Polyquaternium-47, Citric Acid, Polyquaternium-7, Laureth-4, PEG-120 Methyl Glucose Dioleate, Dimethicone PEG-8 Meadowfoamate, PEG-4 Laurate, Quaternium-80, Methyl Gluceth-10, Methoxy PEG/PPG-7/3 Aminopropyl Dimethicone, Tetrasodium EDTA, Glyceryl Laurate, Tocopherol, Rosa Canina Fruit Oil, Dipropylene Glycol, C10-40 Isoalkylamidopropylethyldimonium Ethosulfate, Sodium Hydroxide, Iodopropynyl Butylcarbamate, Citronellol, Fragrance/Parfum.
    Product Form Gel
    Brand Collection DEFY DAMAGE
  • JOICO Defy Damage Shampoo - for bond-strengthening & colour longevity. This rich, sulfate-free shampoo gently cleanses away impurities while helping boos hair's natural defense against all types of daily damage.
    • 80% less breakage*
    • 5X stronger hair*
    • You want to maintain over 90% of color vibrancy**
    • See results after the very first use
    • Leaves hair soft, shiny, and healthy
    • Decadently rich lather for a luxurious cleansing experience
    • Gently sloughs away dirt and debris without roughing up the hair cuticle
    • *Against combing breakage on damaged hair during heat styling; when using Defy Damage Protective Shampoo & Masque vs.a non conditioning shampoo
    • **After 10 shampoos; when using Defy Damage Protective Shampoo and Masque

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