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SKU: joico-color-balance-purple-shampoo

JOICO Color Balance Purple Shampoo

Starting From $16.99 Regular Price $19.99
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Product Highlights
  • Massage into wet hair and allow the shampoo to absorb for three-to-five minutes, then rinse. Repeat the process two or three times per week, alternating with your regular shampoo.
  • SKU joico-color-balance-purple-shampoo
    Ingredients Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide MEA, Ammonium Laureth Sulfate, Glycol Stearate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Arginine HCl, Phosphatidylcholine, Rosa Canina Fruit Oil, Camellia Sinensis Leaf Extract, Panthenol, Polyamide-2, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Sodium Chloride, PEG-7 Glyceryl Cocoate, Disodium EDTA, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Cetrimonium Chloride, PPG-12-Buteth-16, Amodimethicone, C11-15 Pareth-7, Laureth-9, Glycerin, Trideceth-12, Butylene Glycol, Sodium Hydroxide, Phenoxyethanol, Sodium Benzoate, Sorbic Acid, Salicylic Acid, Benzyl Alcohol, Limonene, Linalool, Amyl Cinnamal, Fragrance/Parfum, Ext. Violet 2 (CI 60730), Red 33 (CI 17200)
    Product Form Gel
    Special Ingredients
    • VIOLET PIGMENTS directly attach to the hair and instantly neutralize unwanted yellow tones.
    • GREEN TEA EXTRACT AND UV ABSORBERS help fight fading and tonal change to keep color looking great.
    • SMARTRELEASE TECHNOLOGY, their one-of-a-kind liposome delivery system, packs a punch - continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.
    Brand Collection COLOR BALANCE
  • Ditch those unwanted brassy/yellow tones with Joico's instant color-neutralizing Color Balance Purple Shampoo that re-strengthens and protects hair.
    • Instantly neutralizes unwanted yellow and warm tones in blonde hair
    • Long-lasting results through 12 washes
    • Boosts shine and smoothness
    • Over 2X stronger hair*
    • Controls static
    • Gently cleanses hair
    • Neutralizes unwanted yellow and warm tones
    • Boosts shine and controls static
    • *Against combing breakage on damaged hair vs. a non-conditioning shampoo; when using Color Balance Blue Shampoo and Conditioner together